#meetSalzburg by Salzburg Convention Bureau

Salzburger Land – Premium mix of urban and alpine meeting culture

Salzburg is Austria’s most important and leading event destination with more than 3,000 meetings, conferences and incentives every year. The Netherlands is one of the top three markets in Salzburger Land with many business meetings in winter and summer in the city and Alpine regions of Salzburg.

The destination offers venues for up to 5,000 delegates and hundreds of incentive programs for every season.

Event regions in Salzburger Land

Salzburger Land consists of famous regions such as the Mozart city of Salzburg, the lake and mountain area of Zell am See – Kaprun or Saalfelden-Leogang, Saalbach-Hinterglem and many more. The destination is open all seasons with hotels and venues open 365 days a year. The main features are:

– Ski-in and ski-out hotels and resorts for incentives and exclusive use

– Four- and five-star hotels and chalets to buy out and use exclusively for your group

– Privatization of event resorts for up to 500 delegates

– Special locations for off-road and car racing tracks for incentives and car events

– Using the city of Salzburg in combination with lakes and mountains

– Conference rooms for up to 5,000 delegates in the city of Salzburg

– Up to 7,000 bedrooms in the city of Salzburg

Case study of the “Audi A8 global dealer training in the city of Salzburg”



Transportation and accessibility

Text: Salzburg Airport is the second largest airport in Austria and one of the five largest in the Alps. Reach the destination quickly and easily with a quick 15-minute transfer to the city center and 120 minutes to all Alpine regions in the Salzburger Land. In addition, the Munich airport is only 180 kilometers from the city of Salzburg, also reachable in about two hours. And the smooth train and highway connections also ensure a quick arrival.

Since summer 2021, Transavia has offered direct flights from Amsterdam year-round, but Salzburg is also connected to hubs throughout Europe. In addition, Salzburg offers slots for chartered aircraft with slots early in the morning and late in the evening, which is an absolute USP in the alpine regional airport landscape.

Official, free and impartial services by destination

Text: Salzburg Convention Bureau is your official point of contact for all your event-related needs. They work for free, receive no commissions from suppliers and are therefore unbiased in their services. The team knows every corner of the destination, all the venues, and provides support when you need creative ideas for your next event. The main services provided are:

– One-stop shop for event planners with a personal zoning consultant

– Location scouting and location search

– RFP and quote processing (Response by suppliers within one business day)

– Creative outreach programs

– Access to goodies such as conference funding, official welcome receptions, public transportation maps, city maps and marketing materials for your event

– Free organization of your site inspection

– Compensation for on-site costs for venue visits for larger and high-end events

– B2B marketing with event agencies: organization and sponsorship of FAM trips for event agencies and their corporate clients to discover the destination



Congress Office of Salzburg

Official partner of successful meetings

Mr. Gernot Marx, Managing Director

  1. team@meetsalzburg.com
  2. +43 / 662 / 88987 271


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This article is written by

Tijn Kramer