Sixty years ago, on December 18, 1964, in Bern, Switzerland, the world’s first national convention bureau was created as the “Interest Group of Swiss Congress Cities”. Today, the organisation known as the Switzerland Convention & Incentive Bureau (SCIB), is active in 13 countries. This was celebrated at last weeks IBTM World in Barcelona.
“On this occasion, I would like to thank our Swiss and international partners, our dedicated staff, who, every day, contribute to the international success of Switzerland as a meetings and incentive destination,” said Barbra Albrecht, director of SCIB and member of the board of Switzerland Tourism. “I am confident that SCIB will continue to inspire organisers, companies and participants alike to come to Switzerland for many more decades,” she added.